$187.49 if purchased in-store
 
Lightest High-Performance Professional Dryer in the World!
 
EXTREMELY POWERFUL. INCREDIBLY LIGHTWEIGHT. The secret is inside – internal construction expertly engineered to significantly reduce dryer weight. Add to that the ultralight MaxLife PRO brushless motor to experience the lightest weight, high-performance, professional dryer ever made. The BaBylissPRO Rapido is also meticulously engineered to be exceptionally quiet for the highest level of noise reduction during use. True Italian craftsmanship makes it supremely durable, setting a new standard of excellence in POWER, PERFORMANCE and QUALITY.